The Store (movie)
- User score: 6.2
- Production country: United States of America
- Producer: Frederick Wiseman
- Production companies: Zipporah Films
- Genre: Documentary
- Release date: 12/14/1983
- Run time: 118 min.
Movie description
THE STORE is a film about the main Neiman-Marcus store and corporate headquarters in Dallas. The sequences in the film include the selection, presentation, marketing, pricing, advertising and selling of a vast array of consumer products including designer clothes and furs, jewelry, perfumes, shoes, electronic products, sportswear, china and porcelain and many other goods. The internal management and organizational aspects of a large corporation are shown, i.e., sales meetings, development of marketing and advertising strategies, training, personnel practices and sales techniques.
