Adicolor Yellow (movie)
- User score: 5.5
- Production country: United Kingdom
- Producer: Neill Blomkamp
- Production companies: RSA Films
- Genre: Science Fiction
- Release date: 4/4/2006
- Run time: 4 min.
Movie description
Yellow or Adicolor Yellow is a 2006 futuristic short film by director Neill Blomkamp, written by Terri Tatchell and Blomkamp. It was produced at the request of sportswear maker Adidas as a part of its "Adicolor" viral ads campaign, in which advertising agency Idealogue gathered seven directors, assigning a different color to each of them, and asked them to produce a feature based on their emotional and creative response to the given color, later to be distributed in the form of podcasts. The four-minute film, shot by Trent Opaloch in Blomkamp's usual handheld camera mockumentary style, deals with an Israeli robotic globe-trotter gone rogue.