Euro Morning Exchange
TV Show| Title | The Morning Exchange |
| User score | 0 |
| Genre | News |
| Director | William F. Baker , Donald L. Perris |
| Production country | United States of America |
| Series status | Ended |
| Seasons count | 0 (List of episodes) |
| Episodes count | 0 |
| Run time | 120 min. |
The Morning Exchange was a daily morning TV show that aired on WEWS-TV in Cleveland, Ohio from 1972 to 1999. The program is widely regarded as one of the most successful local programs in the history of U.S. television. On a typical day in the 1970s, over 2/3 of all TV sets in the Cleveland market were tuned to The Morning Exchange. In 1975, ABC recognized the show's success and decided to adapt MX for a national audience — creating Good Morning America.